Groovy Like a Movie » giving back

A SAFE – San Diego Advertising Fund For Emergencies Success Story

Brent — Wed, 10 Mar 2010 18:09:57 +0000

I’m on the board of directors for SAFE – The San Diego Advertising Fund for Emergencies. SAFE is a volunteer, non-profit organization (501c3) dedicated to providing financial aid in life crisis situations to members of the San Diego County advertising and marketing community and their families. If you have been employed in the San Diego advertising industry (or one of the supporting industries like printing, graphic design, promotional products, etc) for a continuous period of three years and not absent from the field for more than one year, and you find yourself in a life crisis, you can apply for financial assistance from SAFE.

This is a project we produced for them to highlight one of their success stories.

Written by Brent Altomare

Monarch Helps Groovy and Midway Museum Beta Test Exhibit

Brent — Sun, 30 Aug 2009 20:01:12 +0000

Groovy Like a Movie, along with a great team of strategic partners, produced an exhibit for the USS Midway Museum. Kids from the Monarch School helped us by coming out to the museum and got a sneak preview of the program (and helped us beta-test!). We had some fantastic news coverage, including the piece from NBC 7/39 below.

View more news videos at: http://www.nbcsandiego.com/video.

Written by Brent Altomare

an interesting storytelling convention

Brent — Fri, 10 Oct 2008 03:12:02 +0000

One of the challenges we face in this industry is finding new and interesting ways to tell stories. Narrative, documentary, ‘reality,’ spokesperson… There is a wide range of choices. Creative Director, Brian Kim recently introduced me to a style called intonation. With intonation, you take a piece of dialog, music, whatever and represent that audio with text.

There is a really great intonation piece by Jarratt Moody using audio from Pulp Fiction (warning NSFW!).

Jarratt’s piece is really stylish and captures the very essence of that scene using only text. But what if you wanted to use intonation to create an original message? What if you wanted to actually move an audience to action?

Take a look at this piece produced by The Girl Effect. Using intonation, they have created a powerful message that drives their audience to act, all without a single word of dialogue.

Written by Brent Altomare

The Students of Monarch Present: The Hereafter

Brent — Wed, 03 Sep 2008 20:11:05 +0000

Click to Play

This summer Groovy Like a Movie worked with a group of students from San Diego’s Monarch School. This is one of the two short films produced, shot and edited by the students. Starring Joy Hillrigel and Josh McRae.

Formats available: MPEG4 Video (.mp4)

Written by Brent Altomare

The Students of Monarch Present: The Exchange

Brent — Wed, 03 Sep 2008 20:06:16 +0000

Click to Play

Formats available: MPEG4 Video (.mp4)

Written by Brent Altomare

groovy gives back

Brent — Sun, 03 Aug 2008 20:56:47 +0000

We’re in the middle of our 2-week summer camp for students of the Monarch School. Week 1 was spent learning about film making tools and during week 2, the students will actually shoot and edit two short films.

Over the weekend, we were featured on BizSanDiego’s website for our work with the kids.

Stay tuned! When the films are complete, I’ll post them both here.

Written by Brent Altomare

Great PSA for a great cause

Brent Altomare — Tue, 29 Jul 2008 06:18:06 +0000

I recently came across this outstanding PUBLIC SERVICE ANNOUNCEMENT(higher quality version than the embed). This is what a great PSA is suppose to do-provoke not only thought, but action. I love how the music works perfectly in delivering the message. I would like to think the music, “Rise” by Eddie Vedder, from the “Into The Wild” soundtrack was the catalyst for the creative idea. Either way it’s a great piece of work. It also doesn’t hurt when David Fincher directs and a slew of celebs appear.
Check out the organization, standup2cancer.org to learn more and get involved. There is a great vibe with this site and you’ll find other interesting and informative videos about what’s being done and what can be done in the fight against cancer.

Written by Brent Altomare

real world examples for photoshop

Brent — Wed, 11 Jun 2008 19:34:16 +0000

Click to Play

I was invited to speak at Palomar College for their Digital Imaging with Photoshop – Real World Examples video series. I'm certainly not a Photoshop expert, but hopefully I offered some value for their students.

Special thanks to Bill Wisneski and his entire crew at PCTV; A great bunch of professionals dedicated to providing a quality product for their student body and the community at large. Palomar has an excellent program and I had a lot of fun!

Formats available: MPEG4 Video (.mp4)

Written by Brent Altomare

explaining a cause with no words

Brent — Tue, 03 Jun 2008 15:49:31 +0000

Through a post on twitter (hello @BJ!), I came across this interesting “social media” concept called SocialVibe. I had a little bit of trouble understanding what it was all about until I watched the video they produced. Without using any narration, and a half-dozen lines of text, they were able to clearly communicate the entire concept and get me excited to try the service.

I’ll be browsing the SocialVibe site to learn more about it. Maybe look for SocialVibe to show up on Groovy Like a Movie’s Facebook page!

Written by Brent Altomare