Setting the hook…

June 16th, 2008

Two trailers from the same filmmaker, Ayz Waraich.
I’m not plugging him or his films, i don’t even know what they’re about, but what I think we should see here are two great examples of hooking people into a story. What may be more impressive than any of this is that Ayz uses a pretty basic, consumer-grade, auto-exposure camera (Canon HV20), but balances that out by employing cinematic conventions–dolly moves, tracking shots, crane/jib shots, a bit of overexposure, well-planned lens flares, and most importantly, GREAT lighting schemes (i really dig those flares from the flourescent overheads in the White Red Panic* teaser).

So remember, it’s not always what you’re telling your story with, but what story you’re telling.


White Red Panic – TEASER HD from Ayz Waraich on Vimeo.


*The White Red Panic trailer found courtesy of Stu Maschwitz’s awesome blog, ProLost

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Reader Comments - One Response

  1. Great find, Brian! A good reminder that while tools can be important to the creative process, the real trick is what you DO with the tools at your disposal.

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